Rent-A-Center Happiness App The Happiness App is a spot I directed this year. A new character introduction for the Rent a Center brand. The character "Cinch" was designed in-agency and brought to us for a facelight, followed by a 30 second animated spot. Final Spot Renders [...]

Secure Component Verification Another spot for a department at Dell. There is a big push for security right now, with everything moving to the cloud, and the incessant hacks you hear about on the news. The general direction for the spot was to have a highly technical feel, but with a hint of [...]

Dell EcoLoop This is a spot I conceived and directed for Dell and its soft goods department. The goal was to creatively showcase two aspects of their eco-friendly process: low water usage to create the thread dye, and a PVB plastic recycling process to coat their bags. But it wasn't a technical illustration [...]

#ImmunizeTN This is a spot brought to us by an add agency for a series of adds for the Tennessee Department of Health. It was a fun process where we were able to go out and source some local voice talents to bring life to the characters. There was a brief moment when we [...]

Dell MX series This is a series of spots I producer and directed for the new MX servers released by Dell in 2018. Well, I also did the lighting and compositing on them....not quite the one man shop as I had some great artists help me out in specific areas. Jackon Miller did an [...]

A fun spot I directed for Nickelodeon's fall lineup. We worked closely with Nickelodeon's creative crew to bring this piece to life. Woking from rotoscoped or prerendered 3d, we crafted together this changing of season narrative, moving from one set to another, with the characters generating the change. The difficulty n a spot like this is a that [...]

This the 3rd generation of Dell servers I get t work on. This one has all the bells and whistles you could want in your server room apparently. I wish we had these as our render farm! This was a fun spot to direct, and I got to work with great artists. A lot [...]

Paw Patrol promos Nickelodeon contacted Magnetic Dreams to help out on some promotional work for upcoming segments of the franchise Paw Patrol. My kids loved Paw Patrol, so I had to hop onto the project.  I've directed three promotional series so far: Mission Paw Sea Patrol Sea Patrol The Next Wave Sometimes we're [...]

Spot I directed for Dell that shows off some of the new technology found in the 13th generation Dell servers. Great work from Wenie Rahardja on the shattering fx side (done in softimage), as well as Tim Crowson on the lighting and rendering. [...]

This is my latest Dell project to see the light of day. I've worked on many Dell spots over the years, but unfortunately most of them don't make it to the surface. Usually, these are internal spots  that are meant for Dell executives or high profile clients of Dell. This project started out as such. It [...]